Why Your Amazon Product Images Aren’t Converting – And How to Fix Them
If you sell on Amazon or Shopify, your product images are a key factor in driving sales. But what happens when your product images aren’t getting the engagement they should?
The solution could be simpler than you think product rendering. In this blog, we’ll explore why your product images may not be converting and how product rendering can help solve that problem.
Low-Quality Product Images (Trust and Credibility Are Lost)
If your product images are blurry or dark, people will think your product isn’t good quality. This means fewer people will be interested, and you’ll sell less.
“Poor images could lead to up to 50% lower conversion rates (source: Shopify).”
Only One Angle (Missed Opportunities to Showcase Your Product)
Lifestyle images help customers visualize your product in their life. Without them, your product feels less personal.
“Customers are 60% more likely to buy a product when they see it in use (source: BigCommerce).”
Missing Lifestyle Images (Fewer Emotional Connections with Your Product)
A cluttered background pulls attention away from the product. Without a clean background, customers may struggle to focus on Product.
“Distracting backgrounds reduce engagement and may cause customers to leave your page early.”
Distracting Backgrounds (Lost Focus on Your Product)
A cluttered background pulls attention away from the product. Without a clean background, customers may struggle to focus on Product.
“Distracting backgrounds reduce engagement and may cause customers to leave your page early.”
Missing Dimension Images (Confusion About Size)
Without clear images showing the product’s dimensions, customers may not fully understand its size This can lead to confusion.
“Incorrect size or fit is a leading reason for e-commerce returns, with some reports indicating it accounts for over 65% of returns for online shoppers (Source: Shopify, Mailmodo, Coresight Research).”
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